It's an encounter of tradition and urban, of a discoverer and undiscovered and

...it calls for "slow touristic consumption" through careful choice of several sights in order to gain a deeper experience and assimilation. For this reason it is in itself a peculiar antipode of mass tourism.

...is a challenge for demanding visitors because it brings a new touristic destination “in plain view”, offering to touch, smell, and taste it. It gives possibility to identify with it and at the same time to protect it as an immeasurable value of human and social heritage which belongs to humanity and which we have to preserve for generations to come.

...tempts for intensive emotional participation in every corner of this region, directs to discoveries of unknown and distant places which are also a part of local culture and nature and which are valuable enough to discover them again and again and to appreciate them for their authentic values.

...promotes awareness of adaptation to various life qualities, i.e. to respect natural resources, environment and the health of inhabitants encouraging full development of sustainable tourism products.

...in all its original values it advocates and promotes a return to the concept of „slow life“ as a lifestyle which can and must become an alternative model of sustainable social development.